Set to become a billion-dollar industry by the end of 2021, esports has come a long way from its modest roots in small-scale gaming competitions. But as esports continues its meteoric growth, our partners at Generation Esports are taking esports beyond the arena and into the community. Based in Kansas City, Generation Esports commands the […]

Sniper Ghost Warrior Contracts 2 (SGWC2) released earlier this year to some solid fanfare from fans of hardcore shooters and the niche sniper game genre. Our friends at CI Games approached us awhile back to help bring the game to PlayStation 5. The challenge here was to identify reviewers who not only gave positive reviews […]

Following the success of our dedicated E3 efforts for United Label, we geared up for the official launch of the publisher’s souls-like boss-rush, Eldest Souls. Despite the game’s niche genre and brutal difficulty setting, we dedicated ourselves to finding and pitching media and influencers with just the right amount of masochistic enthusiasm for this type […]

With yesterday’s reveal of Moss: Book II at Sony’s State of Play event, the secret is finally out – one of the best-selling and most popular VR games of all time is back with a sequel, and Wonacott is playing a key role in getting the word out. There was A TON that went into […]

June is always an explosive month for the gaming PR industry thanks to the massive Electronic Entertainment Expo (E3) expo. This year was no different as our team worked with multiple clients around the globe to showcase their upcoming products. In just a brief time ahead of the show, we accepted the challenge of supporting […]

In 2020, our client EPOS demerged from Sennheiser Gaming into the new company to focus solely on premium gaming audio peripherals. Since then, we helped EPOS rise from a relatively unknown brand into a serious contender in the space. When it came time to reveal EPOS’ latest product, the H3 wired headset, we took charge […]

E3 has been the pre-eminent event in the videogame industry for decades. Every year, tens of thousands of industry colleagues (and now fans) descend upon Los Angeles for the world’s most important showcase of what’s happening now and tomorrow in videogames. But, with the pandemic still raging, this year’s show was transitioned into an all-virtual […]

We kicked off 2021 with a pretty major – and awesome – product launch by helping our partners at EPOS introduce their latest premier gaming peripheral: the GTW 270 Hybrid wireless earbuds. Being EPOS’s first ever solely-branded product since its de-merger with Sennheiser, we knew we had to take their introduction to the next level. […]

Just as silent films kicked off traditional filmmaking, Dynamic Films are the equivalent for AI-powered filmmaking. Dynamic Films are interactive entertainment experiences that use AI as an active author in the story. Agence, the debut short film in this new genre, is a dynamic film that uses reinforcement learning artificial intelligence (AI) to create a […]

The days of music-based video games seemed long been behind us. Guitar Hero, Rock Band, even Brutal Legend were a staple of the mid-to-late-2000s music videogame scene that are, for the most part, long gone. Although the music-influenced games have left the stage, our partner Sold Out looked to change that with No Straight Roads […]