Following a successful showing at PAX Prime the team shifted focus to securing awesome launch coverage for Blade’s iOS release. With 4:33 new to the western market we wanted to make sure only did we secure strong release day coverage, but to also get the word out on 4:33 itself. After selecting a few key targets, we locked in multiple Q&A’s with the team at 4:33 on sites including VentureBeat and Social Times. We also lined up a 10 best tips and cheats feature for the game on Heavy.com and hit many key verticals including mobile gaming, MMO and consumer:

This won’t be the last you hear about 4:33 and Blade: Sword of Elysion. With additional media on the hook for stories and the game’s upcoming Android launch later this year, Blade is here to make its mark on American mobile gaming landscape.