Put on your tinfoil hat because we’re about to get into some serious alien talk and breakdown how we helped create tons of hype for chilling horror game Greyhill Incident. Using our out-of-this-world PR strategy, we went wide on this one and obtained interest from media and influencers all over the globe. First things first […]

Following our successful campaign for the launch of Tails of Iron, we quickly shifted focus to United Label’s award-winning adventure game Röki and its upcoming PS5 and Xbox Series X|S launch. We knew just by looking at the stunning snowy landscapes that this point-and-click adventure would be jaw-dropping on PlayStation and Xbox. We also believed […]

Immediately following our successful launch campaign for United Label’s Eldest Souls, we began preparing for the commercial release of the publisher’s charming, yet brutal, action RPG Tails of Iron. With a compelling story, beautiful hand-drawn art style, an adorable cast of rodent warriors and gruesome, souls-like combat, we knew this indie game had the potential […]

Set to become a billion-dollar industry by the end of 2021, esports has come a long way from its modest roots in small-scale gaming competitions. But as esports continues its meteoric growth, our partners at Generation Esports are taking esports beyond the arena and into the community. Based in Kansas City, Generation Esports commands the […]

E3 has been the pre-eminent event in the videogame industry for decades. Every year, tens of thousands of industry colleagues (and now fans) descend upon Los Angeles for the world’s most important showcase of what’s happening now and tomorrow in videogames. But, with the pandemic still raging, this year’s show was transitioned into an all-virtual […]

Our long-time partner, UK-based publisher Sold Out, has been on a roll lately, releasing a wide variety of highly engaging and well-received indie games (check out our blog post for No Straight Roads). When our friends across the pond approached us once again to help launch their upcoming Cyberpunk stealth-action RPG Disjunction, we were absolutely […]

We kicked off 2021 with a pretty major – and awesome – product launch by helping our partners at EPOS introduce their latest premier gaming peripheral: the GTW 270 Hybrid wireless earbuds. Being EPOS’s first ever solely-branded product since its de-merger with Sennheiser, we knew we had to take their introduction to the next level. […]

Just as silent films kicked off traditional filmmaking, Dynamic Films are the equivalent for AI-powered filmmaking. Dynamic Films are interactive entertainment experiences that use AI as an active author in the story. Agence, the debut short film in this new genre, is a dynamic film that uses reinforcement learning artificial intelligence (AI) to create a […]

The days of music-based video games seemed long been behind us. Guitar Hero, Rock Band, even Brutal Legend were a staple of the mid-to-late-2000s music videogame scene that are, for the most part, long gone. Although the music-influenced games have left the stage, our partner Sold Out looked to change that with No Straight Roads […]

Over the past year, we have worked with our partners at EPOS to showcase their premium gaming audio peripherals. Following successful campaigns for gaming headsets, end-of-year awards, holiday gift guides and multiple esports partnerships, we helped former Sennheiser Gaming rebrand as EPOS through a de-merger. With several unannounced EPOS products on the horizon, we took […]