When the opportunity to work on the all-new videogame based on Cartoon Network’s hit series Ben 10 arose, we were beyond excited to take on the challenge. Hyping a licensed game title targeted towards kids and families is never an easy feat, but with a powerhouse franchise like Ben 10, we knew we had something […]

Interactive entertainment… consumer tech/digital entertainment… corporate and convergence… Yeah, our team has some awesome PR experience, making us capable of crushing just about any challenge. When up-and-coming e-commerce solution provider Scalefast came to us with a set of goals they wanted to accomplish within a year, we jumped in to help them reach those goals. […]

Emerging technology takes time for adoption. It needs to strike a with and gain awareness form businesses and consumers alike. Virtual reality (VR) is no different, but its foray into mediums beyond gaming hold promising implications for the industry’s future. Our newest client, Vusr, is a game-changing piece of tech that makes VR’s transition into […]

Have you had a chance yet to check out LawBreakers? A ton of gaming outlets have, as Wonacott was on the job to get the hyper competitive 5v5 FPS – created by Boss Key Studios and published by Nexon America – on the radar of the top news and reviews video game websites. But here’s […]

Situation Overview Every year the impending arrival of Electronic Entertainment Expo (E3) brings new sets of tricky situations for our attending clients. For virtual-reality start-up comprised of ex-Bungie developers Polyarc and its VR game Moss, heading to E3 was panning out to be an almost unprecedentedly difficult labyrinth of red tape and media fatigue. Typically […]

We are incredibly stoked to share that YoYo Games’ GameMaker Studio 2 just won the Design & Creativity Tool Award at Develop Conference! As one of the leading 2D game engines, GameMaker Studio 2 is a classic example of how behind-the-scenes tools are often overshadowed by the games produced using them. From a PR perspective, […]

WOW! What an awesome E3 as we repped five separate clients attending this year, working hard to ensure each received the highest level of media and influencer appointments for jam-packed schedules. Add in consumers for the first time at the show and our outreach, careful organization, onsite logistics and industry knowledge helped us prevail! Completely […]

YoYo Games’ GameMaker Studio 2, a leading 2D game engine, is well-known for its ease-of-use and dedicated support system from its internal team and community of developers. Countless game creators have used the engine to hone their skills or make their first video game. This made YoYo Games’ decision to release a simple package deal […]

We have an immediate opening for an experienced Account Executive and Senior Account Executive-level professionals for our Video Games and Convergent Media practices. Positions may be based on Los Angeles (Sherman Oaks), San Francisco or San Diego. Interested? Read more! It’s a good gig. Good clients – fun accounts. If you are interested in applying, please […]

Power Rangers: Legacy Wars, nWay’s latest game, fits within both of the most blacklisted types of games imaginable. The gaming media is rarely interested in covering mobile games and typically skews radically cynical when it comes to licensed movie tie-ins. It’s a vicious cycle, albeit one that is often justified by an onslaught of cash-grab […]