Steam Next Fest is a jam-packed event showcasing tons of upcoming games arriving on PC. Our colorful and creative client thatgamecompany joined the fun to demo its heartwarming MMO  Sky: Children of the Light – and the reception was outstanding to say the least! Throughout the show, we boosted interest for the PC demo by […]

Thousands gathered in London (the smaller one, in Ontario) last month to celebrate Digital Extremes’ annual convention, TennoCon. It just so happened there was another teeny convention happening across the Atlantic hosting 320,000 attendees at the same time. How do you make your show stand out with press in the middle of Gamescom? Step one […]

At long last, Wayfinder – the character-driven online RPG from the brilliant minds at Airship Syndicate (Ruined King, Darksiders Genesis) and Digital Extremes (Warframe) – has ventured its way to Early Access. Charting the course for any Early Access title can be tricky, but every journey begins with a plan. Keeping those challenges in mind, […]

This year’s ginormous Gamescom boasted 320,000 attendees – and we were there! We dusted off our passports, packed our bags and headed to Cologne, Germany to help our wonderful client thatgamecompany raise awareness for the studio’s social MMO Sky: Children of the Light ahead of its PC launch later this year. Between coordinating over 30 […]

Over the past couple months, we had the pleasure of working on the launch campaign for the undeniably cute Little Friends: Puppy Island from our awesome client, Fireshine Games. This one tugged at heartstrings, and thanks to our support, we caught the attention of gaming press in North America… and plenty of cozy gamer influencers […]

As dedicated gamers, we’re always stoked to see a game grow past its Early Access roots all the way to a full release – even better if we can be there to help along the way. That’s part of why we’re so happy to be back supporting Action Square and HIKE for ANVIL’s launch on […]

As PR professionals we wear a lot of different hats, but there’s no better reminder that PR is not just media relations than amid the contagious excitement of in-person events. This year during Comic-Con, we partnered with Digital Extremes and Airship Syndicate in San Diego to showcase a slick new anime short to a live […]

Industry events are where pros, fans and media come together to share, see and play the latest and greatest videogames – which is why we’re stoked to be joining thatgamecompany at gamescom to support Sky: Children of the Light. With Sky turning four (!) this month, thatgamecompany is preparing to deliver a few surprises in […]

Put on your tinfoil hat because we’re about to get into some serious alien talk and breakdown how we helped create tons of hype for chilling horror game Greyhill Incident. Using our out-of-this-world PR strategy, we went wide on this one and obtained interest from media and influencers all over the globe. First things first […]

Time to disembark and tell you all about how we helped PQube launch the beautifully hand-drawn metroidvania Curse of the Sea Rats. Hitting media and earned influencers in North America, we embarked on a successful campaign using our anything-but-cursed PR strategy. Setting sail, we created awareness and hype around this ‘ratoidvania’ with launch date coverage, […]