The creative game studio nWay came to us with the news of their partnership with mobile games mega company Netmarble to bring the awesome multiplayer arcade fighter ChronoBlade to gamers everywhere. We had to hit a mix of B2B and B2C media – so we went straight to work.
We started the mission of securing coverage for the partnership announcement by pre-pitching major B2B sites such as VentureBeat and Pocket Gamer. Alongside B2B outlets we threw some jabs at B2C media and secured coverage with MMORPG, MMOs, MMOHuts, 2P, Gaming Cypher, God is a Geek and MMO Culture.
Overall, we delivered a remarkable performance and we’re stoked to continue working on whatever nWay swings our way!