We are incredibly stoked to share that YoYo Games’ GameMaker Studio 2 just won the Design & Creativity Tool Award at Develop Conference! As one of the leading 2D game engines, GameMaker Studio 2 is a classic example of how behind-the-scenes tools are often overshadowed by the games produced using them. From a PR perspective, this makes submitting products such as these for industry awards a no-brainer – GameMaker Studio 2 deserves a moment to shine.

We began by advising YoYo Games on which award categories to submit GameMaker, and then carefully crafted a 500-word submission describing why GameMaker Studio 2 is an industry favorite 2D game engine to ensure their nomination. We focused on the engine’s ability to please both novices and experts, while including a fleshed-out feature set for a simple, all-in-one experience.

We’ve always loved YoYo Games’ belief that “Making games is for everyone,” and this Design & Creativity Tool award showcases that GameMaker Studio’s users have the full potential to make the game that aligns with their vision.

Check back to the Wonablog soon for more updates on awards and our client’s successes in the media!